Website brief

Let's start with you

Fill in what you can. Short answers are fine, and skip anything that doesn't apply. The more I know before I start, the closer the first design lands to what you want.

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The business

Business name, exactly as it should appear on the site

Your name and title

Year founded

The story behind the name

Where you're based, and where you take clients

Local only, travel, destination

Languages the site should be in

EnglishFrenchBoth

Instagram, TikTok, Pinterest, and any other links to include

Current website address

Where the domain is registered

GoDaddy, Squarespace, Namecheap, other

The email address inquiries should go to

Who makes decisions on this project

Just you, or someone else too

What you do

Your services, in your own words

For example bridal styling, outfit curation, jewellery styling, dupatta and saree draping, consultations, pre-wedding events, family styling

How working with you goes, start to finish

Inquiry, consultation, sourcing, fittings, wedding day

Any packages, and what each one includes

Prices on the site

Show pricesShow "starting at"Inquiry only

How people should reach you

Inquiry formEmailInstagram DMBooking link

Your clients

Who they are

Age, where they live, type of wedding, budget range, what matters most to them

Why they choose you over anyone else

What they usually ask you first

Where most of them find you today

The brand

What you stand for, in one or two lines

Five words the site should feel like

Words it should never feel like

Slogan or tagline, if you have one

Logo, colours and fonts

I have themSome of themNot yet, let's build the look together

Link to your logo and brand files

Google Drive, Dropbox or WeTransfer

Press, features, awards, or notable clients to mention

What the site should do

What you want the site to do for you

More inquiries, look more established, show your work, book consultations

What someone should do after visiting

Send an inquiry, book a consult, follow you

What the current site gets wrong, or is missing

References

Three websites you love, and what exactly you like about each.

Reference 01

Reference 02

Reference 03

One or two websites you don't like, and why

Direct and indirect competitors: links, and what they do well

Content

Photos

How many do you have, are they high resolution, and who shot them (photographers to credit)? Please confirm you have permission to use them on your site.

Link to your photos

Google Drive, Dropbox or WeTransfer. Full resolution, please.

Videos or reels to include

Testimonials

Paste three to five, with the name or initials to show

Written text

Your bio and service descriptions

I have itDraft it from my answersA mix of both

Questions you get asked all the time

For an FAQ

Pages

These are the pages included in the build. Add a line about what you want on each.

Home

About

Services

Gallery

Contact

Other

Timing

Any date you want the site live by

An event, wedding season, a launch you're planning

Anything else I should know

Send

Stuck on a question? Skip it, or write to hi@byweb.studio.